SUSTAINABILITY MANAGEMENT: USE AND WASTE OF NATURAL RESOURCES

THE COMPANY

A world-leading company in the food industry, it stands out for its wide variety of bakery and confectionery products. Since its foundation in Mexico in 1945, it has expanded its presence to over 30 countries, maintaining a constant commitment to quality, innovation, and social responsibility. With recognized brands in the daily lives of millions of people worldwide.

THE CHALLENGE

The company's sustainability goals for 2025, 2030, and 2050 require the organization to combat environmental damage by becoming a "zero-emission" company and opting for regenerative agriculture to achieve zero waste. The company conducts constant monitoring of its environmental performance through various internal systems, but achieving this requires a significant amount of human effort for data collection and manual entry, making it prone to errors. To gain a unified and holistic view of all its sustainability efforts and minimize manual management, the company has begun the search for an integrated solution.

THE SOLUTION

The strategy implemented by Baufest to address the company's sustainability objectives is supported by Microsoft Cloud for Sustainability, a tool designed to comprehensively collect, track, and analyze strategic metrics. This solution integrates data from various sources, both internal and external, incorporating information generated by IoT sensors distributed across all stages of operations and the supply chain. Subsequently, this data is consolidated into a unified model that facilitates efficient and coherent monitoring for the organization.

BENEFITS

  • Operational efficiency: Cost savings through energy and resource optimization.
  • Waste reduction: Identification and mitigation of losses in the supply chain.
  • Regulatory compliance: Assurance of adherence to environmental and social regulations.
  • Brand reputation: Improvement perception among consumers due to sustainable practices.
  • Innovation and differentiation: Encouragement of new products and sustainable long-term business models.